Team Dignitas is playing a pretty smart move. They have decided they wont only be streaming on Twitch, and unlike many eSports teams they haven’t been trapped into doing so, Team Dignitas will begin to stream on Facebook too through the Facebook Live platform, taking advantage of a currently untapped audience of potentially billions of fans.
The more places you are the more places you can be seen
Team Dignitas will have access to an audience of over 1.9 billion monthly active Facebook users.
They have been very busy gaining new sponsors and apparently have plans to announce a number of new partnerships over the next few months. Team Dignitas has six squads of players that will represent five of eSports most popular games on Facebook like League of Legends and CS:GO. They will also continue to stream on twitch.
More information can be found direct on the Team Dignitas website
I leave you with a quote from them in regards to the above:
“Given the tremendous global audience of over 1.86 billion people on Facebook and the world-wide interest in eSports, we knew this was a tremendous opportunity to connect our talented players with current fans and new gaming audiences,” said Jonathan Kemp, Team Dignitas CEO. “Team Dignitas players live streaming on Facebook and Twitch is only the beginning of what we hope will be a broader, more global and inclusive opportunity for our fans to enjoy live content on multiple platforms. Today we are proudly announcing our intent to lay that foundation for the future, as we continue to fulfill our promise to grow and create new access to this dynamic sport.”
Credit to the Team! eSports is growing rapidly and business smarts like this are going to take any eSports team a long way